Miquita Oliver takes three Gen Zs back in time to the 2000s in Interstellar’s latest branded entertainment show for Channel 4 and Beiersdorf’s Nivea Black and White deodorant.
Fresh From the Noughties is an immersive social experiment where three Gen Z participants step back into the world of the noughties – the style, confidence and culture of the era.
With support from aspirational millennial and celebrity stylist Ayishat Akanbi who lived through the decade first time around, each participant embarks on a personalised “noughties reset” designed to help tackle modern struggles around confidence, friendship, dating and self-expression.
The show will be released on Channel 4’s YouTube on 21 September, alongside accompanying social shorts and a promo TVC on Channel 4 streaming.
Read all about it here:
Watch the show here: